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DECORTE Cosmetics

Graphics for products and packaging — Campaign design — Project Leading

Marcel Wanders Studio has over 10 years history in collaborating with high-end Japanese make-up brand KOSÉ. During my time at the Studio, I was appointed as a main responsible for graphic deliverables. Collaborating with and designing for a Japanese client has definitely been one the most interesting and inspiring experiences; cultural interpretations, beliefs and sense of colour & taste is giving a flavour for our design tasks, as well as influencing the target group's expectations. Below I show samples of a limited edition compact powder, by in-house brand DECORTÉ, which comes with an annually changing story, case design and surface material. In addition to the product graphics, I was involved in creating the concepts behind the ad campaign visuals.

Credits - Advertisement

Creative Direction: Gabriele Chiave

Associative Creative Direction: Christie Wright

Concept Design: Alberto Riolfo, Tuuli Haapio

Photography: KOSÉ Corporation

All products and their designs are the property of Marcel Wanders Studio & KOSÉ Corporation

Credits - Product Design

Creative Direction: Marcel Wanders, Gabriele Chiave

Associative Creative Direction: Christie Wright

Storytelling & Moods: Tuuli Haapio, Ania Szostak

Product Design & Renders: Elisabeth Hillman, Mattia Fossati, Ania Szostak

Pattern & Powder Relief Design, Packaging, Illustrations: Tuuli Haapio

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